How To /

Style Guide

A quick reference for the image sizes, fonts and colors used across the site.

Please reference the list below whenever you’re creating new images for your site. You should find a size for all possible images you’ll need/use.

Image Sizes

  • Hero Image (3:2): 1200 × 800
  • Image + Text Image (1:1): 900 × 900
  • Columns Image (3:2): 900×600
  • Icon – Transparent White PNG or SVG (1:1): 100 × 100
  • Logo – Transparent PNG or SVG: 250×150
  • Testimonial Profile Image – Headshot or Logo (1:1): 300 × 300
  • Bio Detail Profile Image -Headshot (3:2): 300 × 200
  • Featured Post Image (3:2): 900 × 600
  • CTA Background Image – Black and White (2:1): 1600 × 800
  • Optional CTA Image – Transparent PNG (2:3): 400 × 600

Accent Bar CSS Classes

“d” indicates that the logomark is black and good for images with light backgrounds

/* Accent Bar Options on Left Images */

  • accent-1: Accent_Left_BrownGrayTeal.svg
  • accent-1d: Accent_Left_BrownGrayTeal_Dark.svg
  • accent-2: Accent_Left_GrayRedTan.svg
  • accent-2d: Accent_Left_GrayRedTan_Dark.svg
  • accent-3: Accent_Left_TealGrayRed.svg
  • accent-3d: Accent_Left_TealGrayRed_Dark.svg
  • accent-4: Accent_Left_TanBlueGray.svg
  • accent-4d: Accent_Left_TanBlueGray_Dark.svg

/* Accent Bar Options on Right Images */

  • accent-5: Accent_Right_TealGrayRed.svg
  • accent-5d: Accent_Right_TealGrayRed_Dark.svg
  • accent-6: Accent_Right_GrayRedTan.svg
  • accent-6d: Accent_Right_GrayRedTan_Dark.svg
  • accent-7: Accent_Right_BrownGrayTeal.svg
  • accent-7d: Accent_Right_BrownGrayTeal_Dark.svg
  • accent-8: Accent_Right_TanBlueGray.svg
  • accent-8d: Accent_Right_TanBlueGray_Dark.svg

Font Specifics

  • H1 – Work Sans, 600 • 60/65 • Margin: 20px
  • H2 – Work Sans, 600 • 45px/50px • Color: #000 • Margin: 0 0 15px
  • H3 – Work Sans, 600 • 24px/30px • Color: #000 • Margin: 0 0 10px
  • H4 – Work Sans, 600, ALL CAPS • 18px/22px • Color: #000 • Letter-Spacing: 1 • Margin: 0 0 15px
  • H5 – Work Sans, 600 • 18px/26px • Color: #000 • Margin: 0 0 15px
  • H6 – Work Sans, 600 • 16px/22px • Color: #000 • Margin: 0 0 15px
  • Paragraph Text – Work Sans, 400 • 18px/30px • Color: #000 • Margin: 0 0 15px
  • Paragraph Intro Text – Work Sans, 400 • 22px/32px • Margin: 0 0 15px
  • Span Pre-Title Text – Work Sans, ALL CAPS • 13px/15px • Color: #000 • Letter-Spacing: 1px • Margin: 0 0 25px
  • Paragraph Small Text – Work Sans, 400 • 14px/24px
  • Link Text – , 600 • / • Color: #0D4DA8

Site Color Values

 

#E61C23

 

#000000

 

#FFFFFF

 

#F8F8F8

 

#F2ECDD

 

#95CFCE

 

#0D4DA8