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2019 Hooley Awards Winners Announced at ImageTrend Connect

LAKEVILLE, MINN. [July 31, 2019] - ImageTrend, Inc. announced the winners of the 2019 Hooley™ Awards at the 11th annual ImageTrend Connect Conference. The Hooley Awards celebrate innovative ideas and programs in the EMS, fire and healthcare industries. Nominees were narrowed down to a field of nine finalists – three in each of three categories – from which the winners were selected by a panel of third-party judges. Judges cast votes via secret ballot for each category. ImageTrend extends congratulations to the nominees, finalists and winners of the Fifth Annual Hooley Awards.

Innovation Award
To recognize those who are serving in a new or innovative way to meet the needs of their organization, including developing programs or solutions to benefit providers, administrators, or the community.

Winner: Jesus Rivera, City of Surprise Fire-Medical Department (Arizona)

Surprise Fire-Medical Department and Jesus Rivera have been instrumental in bringing the Treat & Refer program to Arizona. This innovative concept is an alternative pay model that goes beyond the typical pay-per-run model. As part of the program, follow-up with the patient is required. To assist with this process, Jesus used the CQI module within ImageTrend Elite to create a specific workflow to ensure protocols were followed. By doing this, they are able to prove follow-up has been completed and close the loop; providing the evidence needed to be paid under the Treat & Refer Program.


  • Eric Anderson, Department of Health Services, Wisconsin
  • Chelsea Dubie, Department of Health, Vermont
  • Jesus Rivera, City of Surprise Fire-Medical Department, Arizona

New Frontier Award
To recognize those that are going above and beyond the call of duty, and breaking new ground or serving in a humanitarian way.

Winner: Lori Boland, Allina Health EMS (Minnesota)

Lori spent more than 10 years analyzing data from cardiovascular disease cohort studies before transitioning to work in the hospital setting. Starting with an interest in prehospital and how it affected care delivered at the hospital, Lori paved the way in bringing epidemiology to EMS. Her primary research interest is the prehospital management of sudden cardiac arrest, including the role of mechanical compression, the use of transthoracic impedance data to evaluate CPR quality, and system adherence to guidelines. Lori focuses on collaboration and tends to take the "it takes a village" approach to research, ensuring that all angles are adequately analyzed.


  • Nicholas Adams, Cobb County, Georgia
  • Lori Boland, Allina Health EMS, Minnesota
  • Benjamin P. Thelen, Milwaukee Veterans Administration Hospital, Wisconsin

Service Award
Considers how data is being used to further the safety of their community or reach community goals, and acknowledges the fact that data is boundless and can be used in any number of ways for the benefit of society.

Winner: Mike Hilley, Whatcom County (Washington)

Whatcom County has made notifying local clinics about arriving overdose patients a priority. Using integrated solutions, they are able to alert a local clinic about ePCRs involving overdoses. Within 1-2 hours of the clinic team receiving an alert from ImageTrend Continuum, there is a face-to-face intervention with the patient where they look to refer or enroll that patient into the Community Paramedicine program. Whatcom County is making strides in using data and technology to benefit the community, patients and providers. Real-time alerts and critical timeliness of reaching patients is saving lives.


  • Todd Donovan, Derry Fire Department, New Hampshire
  • Mike Hilley, Whatcom County, Washington
  • J.D. Postage, Violet Township, Ohio

Hooley Award Judges
Judges were chosen as subject matter experts who are well-versed in the fields represented by nominees. This five-person panel voted for the winner in each category.

  • AJ Heightman - JEMS and EMS Today Editor Emeritus
  • Hilary Gates - EMS World Senior Editorial and Program Director
  • Dr. Michael Wilcox - Clinical Associate Professor, Medical Advisor
  • Greg Friese - EMS1/FireRescue1 Editor-in-Chief
  • Bobby Halton - Fire Engineering Editor-in-Chief

The Sixth Annual Hooley Awards will be presented during the next Connect Conference, which will be July 22-24, 2020. For more details, visit

About ImageTrend, Inc.
ImageTrend, Inc. is dedicated to connecting life’s most important data in the healthcare and emergency response community. ImageTrend delivers software solutions, data analytics and services for EMS, hospitals, community paramedicine (CP), critical care, fire, and preparedness to enable fully integrated patient-centric healthcare and public safety. ImageTrend’s commitment to innovation, its clients, and providing world-class implementation and support is unsurpassed. Based in Lakeville, Minn., ImageTrend combines business analysis, creative design and data driven architecture to offer scalable solutions and strategies for today and the future.

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